Welcome to Our Community Village

One incredible day with lasting opportunities…

Come for the legacy Parade. Two Festival Zones. And create memories that last a lifetime. Since 1945 our nonprofit has hosted All-Day Festivities that are FREE to attend for our public. Our Community Village is open from 10 am until 2pm—with over 60 diverse vendors from artisans, the Book Mobile, midgit Racing Cars, Robotics, Food Trucks, Face painting, small businesses, schools and nonprofits. Book a grandstand seat or bring your own to enjoy the Parade at 11 am in front of the Main Stage and Judges Booth area and watch special one of kind performances. The Best Views are from the Village and the Main Stage! Then before or after the Parade, visit your favorite Pro and Youth Team booths, take photos with your favorite players and mascots, play interactive sports games and win prizes with the SJ Earthquakes, Sharks or the BAY FC “Soccer Shoot out” lawn game, the NEW Street Food Market and vendor booths. On the second stage enjoy performances and more, with music by DJ Macala until 5pm—in the Sports Fan Zone!‍ ‍

Kona Ice Truck 🍧

Kalbi Korean BBQ 😋

Lilli Maes BBQ

Waffle Roost

Taco Pueblo Chula

LUV's Brownies

Cousin's Maine Lobster

Kona Ice Truck 🍧 Kalbi Korean BBQ 😋 Lilli Maes BBQ Waffle Roost Taco Pueblo Chula LUV's Brownies Cousin's Maine Lobster

  • A woman with face paint and glasses is painting a child's face at a colorful outdoor event. The woman is smiling and wearing a flower crown and a yellow shirt. The background includes vibrant decorations and another person with face paint.

    We have a Space for you!

    You can find your community here! Whether it’s the Village on Franklin Street where Schools, civic, cultural, churches, businesses, artisans and other nonprofits gather until 2pm - or on Jackson Street’s Sports Fan Zone where Sports vendors, Youth Sports and Bay Area Pro Teams will be! Enjoy Interactive booths, Skill Games, Swag, Prizes, Photo Ops with Mascots, Cheer and Players, Sports’ Legend Booth, Food Trucks and Entertainment with DJ Mark. Fun until 5pm! Reserve your booth now, LIMITED SPACES!

  • A woman in a red shirt stands behind a table at a memorial event, with black-and-white photographs of soldiers, including two men in military uniform, on the table. A banner on the front of the table reads 'Dignity Memorial,' indicating a funeral or remembrance service.

    Santa Clara Parade of Champions - a leading community building nonprofit organization

    The Santa Clara Parade of Champions has been a leading community building nonprofit organization that brings visibility and fundraises for charities and programs that serve those that need it most since 1945. Community building through partnerships, networking, and opportunities of engagement that support our mission values of Charity, Education, Service and Volunteerism—its together that we all can do the greatest good collectively.

  • Outdoor booth set up by Santa Clara City Library with a table covered in pamphlets and a laptop, two people standing behind the table smiling, a colorful superhero-themed mural on what appears to be a bookmobile or bus, and a bright sunny day.

    Bringing visibility to our Community

    The Parade brings visibility to our Community Village participants as well. In fact, many of our sponsors also have their teams tabling in the village during the Parade festivities. It's a one-day public event that runs from 9am to 3pm. Santa Clarans can stroll the village, the kid zone, have a coffee, a small bite, and a conversation with our community network of non-profits, educational resources, and diverse cultural groups to learn about programs, services and opportunities in the community.

  • A smiling woman with red hair and tattoos stands behind a wooden honey stand at an outdoor market. The stand has bottles of honey and a sign that reads 'Local Raw Honey'. There are boxes with labels from local places in the background.

    Who can participate?

    A variety of Cultural, Artisanal, Vendors, NPOs and commercial organizations with a “community focus”. Our goal as a NPO is to provide a venue that showcases the diversity of services and programs that benefit community building. Candidates are subject to an application process. To sign up please fill out the form below and choose your Community Booth Option 1 through 4. If you are a Nonprofit, please provide EIN# as requested.

Sign up here for the 2026 Community Village! Hours 10am to 2pm

Community Village Booths Community Village Booths Community Village Booths Community Village Booths Community Village Booths Community Village Booths Community Village Booths
Community Village Booths
from $0.00

The Community Village Booths are a one-day event. Last year we had 2 blocks with 60 vendors. It has become a gathering spot as inclusive as our community where Santa Clarans can have a conversation with school non-profits, SCFD resources, City Library Programs, Small Business Pop ups, Local Makers, Artisanal Food Trucks, Kids Face Painting and Games, and diverse cultural foods, beverages and nonprofit groups. Something for everyone!

Step 1: Choose your Community Booth Option

We provide excellent opportunities to showcase your product or business to over 10,000 locals! Pricing varies. You can bring your own Booth, Table and Chairs or use our Rental Preset Option. We offer a White 10x10 Canopy, 6 foot table and 2 chairs.

  • Booth Options

    $350 - Business Preset Booth: Our team will have a White Canopy, a 6-foot Table and 2 Chairs waiting for you upon arrival. You just bring all other signage and props. We do the tear down.

    $250 - Nonprofit Preset: Our team will have a White Canopy, a 6-foot Table and 2 Chairs waiting for you upon arrival. You just bring all other signage and props. We do the tear down. Please clarify if you are a 501c3 or type of Nonprofit, as well as your EIN# and company name.

    $150 - Business NO-Preset Booth: You bring your own Booth set up Canopy, a 6-foot Table and Chairs. You are responsible for all set up and tear down. You pay for the 10x10 space only.

    $50 - Nonprofit Booth: Nonprofits, you bring your own Booth set up Canopy, 6-foot Table and Chairs. You are responsible for all set up and tear down, You Pay for the 10x10 Space only. Great for Non-Profit Artists, Artisans, Retail etc.

  • Attention Sponsors: Do you want a 10x10 in the Community Village? Don't forget to register!

    All sponsorships include an option to register for a 10x10 space at no extra charge. Included with your Sponsorship. Great Visibility.

    Two great options to choose from:

    1. Select Sponsor Preset Booth: We provide the tent, table and 2 chairs and set it up for you. It will be ready for you.

    2. Select Sponsor Non Preset Booth: If you want to bring your own Tent, Table and Chairs.

Book early for 2025... they are selling fast!

〰️

Book early for 2025... they are selling fast! 〰️

Participant Guidelines:

  • We welcome fun and creative activities to engage the public as this is also a festive Family Friendly community event—make your organization stand out! 

  • Apply for a space online, we will provide an assigned booth#, map of your booth location with instructions one week before October 4th, 2025. The Sponsors that reserved 10x10 Booths are located at Monroe and Franklin Village entrance based on Sponsorship level.

    • ​Please arrive on time for your assigned space so as to not impact other Village Participants. Alert us to delays. No shows will lose their space to the next vendor on the waiting list.

  • Pre-Sets for Village Participants and Businesses (who are not sponsors) must be paid for online before you get your booth assignment, map with instructions for parade day.

  • Food Trucks approved to vend in Santa Clara are welcomed!

  • SCPOC will be securing an ABC license for the event and will be hosting a fundraising beer and wine booth. Stay tuned for details. Cheers to that!

  • We will not provide generators/power source--please make your own arrangements.

  • We do not usually have Vendors who cook in their spaces due to the complexity of SC County permitting and inspection requirements If you have questions, please contact us.

  • This parade is presented for entertainment purposes only. It is not designed as a forum for political ideas or doctrines. The board has full discretion in approving applications.

  • No campaigning will be permitted.

  • Elected officials can participate, but cannot campaign.

 Grateful to these Community Village and Sports FAN Zone Participants for their support of our legacy event!

  • Nonprofit Community Booths

    AT& T

    Asiya Shriners

    Davenriche European Martial Artes School

    Girl Scouts of Northern California

    Gospel Wheel San Jose - Christian Motorcyclist

    Islamic Circle of North America (ICNA)

    Lusitano-Macau Nonprofit

    PARTI Program’s Youth Anti-Bullying Initiative

    Portuguese Historical Museum of SJ

    POSSO

    Santa Clara County of Register of Voters

    Santa Clara Library Foundation

    Santa Clara Schools Foundation

    Saint Clare School

    Santa Clara City Library Bookmobile

    Santa Clara City Water and Sewer: the Water Express Truck

    Santa Clara Fire Department

    Santa Clara Police Department

    Santa Clara United Methodist Church

    Silicon Valley Power

    Soroptimist International of Santa Clara Silicon Valley

    South Bay Historic Railroad Society

    VTA/BART Extension Silicon Valley

  • Sponsors’ Booths

    Presenting Sponsors

    Sutter Health NPO

    Gold Sponsor

    DEVCON

    Silver Sponsor

    Mission Trail—Silver

    NBC Bay Area News, Sports & Telemundo—Silver

    Historic Honors:

    County Supervisor Susan Ellenberg District 4

    Mission City Federal Credit Union NPO

    Downtown Patron:

    State Assembly Member, Patrick Ahrens

    Santa Clara Champion Level:

    Dignity Memorial

    Luso American Financial NPO

    MyPFSA: Portuguese Fraternal Society of America NPO

    Honorable Mention level:

    AT&T

    Breakthrough T1D NPO

    College of Adaptive Arts NPO

    JW House NPO

    Saint Justin’s School NPO

    Soroptimist International of Santa Clara Silicon Valley NPO

    Stan’s Donuts

    Thee Photo Booth

  • Food Vendors & Food Trucks

    Community Village Food on Franklin St.

    Fire Slice Pizza

    Kona Ice

    Lillie Mae’s

    Lizetta's Southern Soul Food Kitchen and BBQ

    Me Oi – A Viet Mom’s Table

    Taco Chula Pueblo

    The Waffle Roost

    Street Food Market on Benton St.

    Berry Sweet

    Cousin’s Lobster

    Daisylicious Cakes

    Friends & Cubs Shaved Ice

    JF Sweet House

    Hot Boi Chili Oil LLC

    Kettle Pop

    LUV’s Brownies

    Mister Softee

    Nuevas Generaciones Taqueria

    Street Bite Vietnamese Tim-Charlie

    Three Little Pigs BBQ

    Valley Toffee

  • Visit ALL Three Festival Activation Zones

    Community Village & Food Trucks on Franklin Street

    Street Food Market & Trucks on Benton Street

    Sports FAN Zone, Bouncy House & Community Performance Stage—DJ Macala on Jackson Street

    Bonus: Photos with Parade Floats and Classic Cars on Benton Street

  • Family Friendly Interactive Booths and Games

    Sutter Health Presenting Sponsor

    Photos with Parade Floats and Grand Marshals!

    BAY FC SOCCER SHOOT OUT Pics with Grand Marshal Leslie Osborne

    Kiddos BOUNCY HOUSE Multi games and Slides

    Earthquakes Soccer Interactive —Pics with Grand Marshal Shea Salinas and Krazy George—Mascot Q!

    SHARKS Puck Shoot out

    SCHOOL OF ROCK: Kids come play with the Band!

    TELEMUNDO FIFA Giant Ball Interactive

    Santa Clara Police—Masco Walsh!

    Santa Clara Fire—Mascot Sparky!

    Santa Clara Parade of Champions Sports Legend Games, Prizes, Raffle

    THEE “CHAMPIONS” Photo Booth Interactivve

  • Local Business Booths

    Be Well Insurance

    Genesis Dentistry

    Jiaren’s Cafe and Yoga

    OrangeTwist Spa

    Wukong Education