Big News: NBC Universal & Telemundo Join the 56th Santa Clara Parade of Champions Festival—Thank for your Sponsorship!

We are thrilled to welcome NBC Universal and Telemundo as our newest sponsors of the 56th Annual Santa Clara Parade of Champions and NEW Sports Fan Zone on Saturday, October 4, 2025!

Their community partnership is the perfect kickoff to what promises to be the biggest year in sports history for Santa Clara—as we prepare to host both the Super Bowl and the FIFA World Cup.

For over 56 years, the SC Parade of Champions has celebrated community, champions, and frontline heroes. With the support of NBC Universal and Telemundo, this year’s event will shine brighter than ever—uniting families, sports fans, and our diverse community in one unforgettable historic celebration.

🎉 Expect interactive sports booths, skill games, giveaways, food trucks, music by DJ Macala, and appearances by Bay Area sports teams—all part of our brand-new Sports Fan Entertainment Zone!

We’re proud to partner with organizations like NBC Universal and Telemundo, who share our commitment to storytelling, diversity, and community connection. Together, we’re making history right here in Santa Clara.

👉 Mark your calendars for October 4, 2025 10AM to 5PM in Downtown Santa Clara —you won’t want to miss this milestone celebration!