FESTIVAL FOOD VENDOR REGISTRATION CLOSED 9/18/26

Plan your Day Check out our Event Program Schedule here. Something for everyone! Perfect for the Whole Family. We have 3 activations zones, 2 stages run by DJ Macala, Live Entertainment, Food trucks and Live Cooking Vendors—and a Parade at 11am! We are the Oldest Legacy Festival in the City of Santa Clara-estd. in 1945.

Festival Food Vendor Registration Click Here!
from $100.00

Festival Day Traffic & Attractions

The Santa Clara Parade of Champions Festival welcomes approximately 15,000 attendees each year for a full day of community celebration, entertainment, sports, and food. With more than 2,000 parade participants and over 70 vendors, exhibitors, and food vendors, Parade Day brings a high-energy audience to Historic Downtown Santa Clara.

Welcome Street Food Vendors and Food Trucks you are a key part of the festival experience, providing food options for families, parade spectators, sports fans, and visitors who stay throughout the day to enjoy the many attractions.

Vendors: Contact Santa Clara County (SCC) Environment Health regarding Permit and TFF fees if you are unsure if you are a RC1, RC2, RC3 or other type of Food Vendor. You can call a SCC Temporary Event Specialist at 408-918-3400 or Email at tempevents@deh.sccgov.org for quick answers

ALL VENDORS MUST HAVE: 1) A Santa Clara Business License, 2) CERTIFICATE OF INSURANCE with the Parade listed as additionally insured, and 3) No power is provided, YOU MUST PROVIDE THE MAKE AND MODEL OF THE GENERATOR so that we can include it as part of our Fire Department Permit.

Our Food Vendor Pricing for One Day below. Deadline to Apply is 9/14/26

  • 10' x 10' Food Booth Space Street Food/Sports FAN Zone - $250 Saturday 8am to 5pm. Includes Santa Clara County Health TFF Fee RC1.

  • 20' x 10' Food Booth Street Food/Space Sports FAN Zone - $375 Saturday 8am to 5pm. Includes Santa Clara County Health TFF Fee RC2. ‍

  • 20’x10’ Food Booth/Space Sports FAN Zone -$495 Saturday 8am to 5pm. Includes Santa Clara County Health TFF Fee RC3

  • 10’ x 10’ Food Booth Compact mobile food operator Permit- $100. Includes Santa Clara County Health TFF Fee

  • Food Truck - $100 Saturday 8am to 2pm in the Community Village Only. Requires annual Santa Clara County Health Permit . Must provide DEHMFF License number and license plate number.

  • Thank you for your support and love of community. No refunds after 9/14/26 deadline. Since 1945, the Funds raised go to Youth Scholarships, Veterans and Families in Medical crisis. FOOD VENDOR CANCELLATION & REFUND POLICY

    Please read before registering.

    CANCELLATION & REFUND POLICY

    Please read before submitting payment.

    Once your Food Vendor registration is accepted and payment is received, your space is reserved and all vendor fees are nonrefundable.

    If you are unable to participate, please notify SCPOC as soon as possible. Vendor spaces may not be transferred or given to another vendor without prior approval from SCPOC.

    No-shows will forfeit all fees paid and may not be eligible to participate in future SCPOC events.

    By submitting payment, you acknowledge and agree to this Cancellation & Refund Policy and all applicable Festival vendor requirements.

    • Cancellations made within 48 hours of registration/payment may receive a full refund.

    Permits & Required Documents
    Participation is subject to all applicable City of Santa Clara, Santa Clara County Environmental Health, Fire, insurance and Temporary Food Facility (TFF) requirements.

    Food vendors are responsible for obtaining and submitting all required permits, applications, insurance certificates and other documentation by the deadlines provided.

    Failure to obtain or submit required permits or documentation does not qualify for a refund.

    EVENT CHANGES Beyond our control

    The Santa Clara Parade of Champions Festival is an outdoor community event and may be affected by weather, public safety requirements, government action, permit restrictions or other circumstances beyond SCPOC's control.

    VENDOR SALES

    SCPOC historically has an attendance between 10k to 15K+ since 1945. We do not guarantee attendance, sales, revenue or profitability. Vendor fees will not be refunded due to lower-than-expected sales, weather, attendance, or a vendor's decision not to participate.

    By submitting your registration and payment, you acknowledge that you have read and agree to the Food Vendor Cancellation & Refund Policy and all applicable Festival vendor requirements.

Celebrate Santa Clara Parade of Champions with members of this great community by bringing what you do best to our culinary diversity… Apply to become a Food Vendor in the Street Food Market or Community Village Food Truck Area!

Our Sports FAN Zone features Bay Area Pro Team Booths, NEW Street Food Market, Bouncy House, Interactive Game Booths like BAY FC and Earthquakes Soccer Shoot out, and a Community Stage for performances and entertainment. Join us in celebrating what makes Santa Clara great!

EVENT DETAILS

  • LOCATION

    • Street Food Market: Downtown Santa Clara on Benton Street between Monroe and Jackson Streets

    • Community Village Booths: All Food Trucks are located on Franklin Street between Monroe and Jefferson Streets

  • DATE & TIME

    • Open to the Public on Saturday, October 3 from 8am to 5pm

    • Set for vendors is 8am to 10am. Tear down starts at 4:30pm

  • ADMISSION & PARKING

    • This is an outdoor event with FREE ADMISSION to the Public.

    • Free parking will be available in nearby areas.

    • Learn more on our Parade Schedule page.

  • UPDATES

    Updates and announcements can be found on our Blog page. Or, follow us on social: